The Landscaper's Guide
The Landscaper's Guide to Modern Sales and Marketing
The Landscapers Guide To Modern Sales and Marketing Podcast with Jack Jostes
The Landscaper’s Guide To Sales and Marketing is a weekly video and podcast series dedicated to helping lawn and landscape contractors attract more of the RIGHT customers to Increase Profits + Enjoy A Better Lifestyle. Hosted by Amazon best-selling author, keynote speaker, and Ramblin Jackson CEO Jack Jostes, this show is packed full of the latest green industry sales, marketing, and business trends to keep your business growing in the right direction.
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Discover how Envisioning Green thrived by downsizing and focusing on specialized projects for enhanced efficiency and profitability. Learn strategic goal-setting and the benefits of streamlining services for maximum growth.
Join Jack Jostes and Jessica Winkler in Episode #0213 as they delve into the latest landscaping trends, local SEO strategies, lead management software, and upcoming industry events on the Landscaper’s Guide.
Discover how to naturally curb pests, improve soil biology, and reduce maintenance challenges for a more resilient landscape. Join Jack Jostes and guests Lora and Jay Archer from Green Jay Landscape Design as they discuss ecological landscaping, restoring balance to the environment and the impact on landscapes and client satisfaction.
In this episode of Landscaper’s Guide, Jack Jostes discusses the importance of emotional and intellectual compensation beyond financial rewards in the landscape industry. Gain insights into building a strong team culture and attracting the right talent.
March 15, 2024
Building Strong Relationships & Elevating Your Client Experience: Insights from Outdoor Living Mastery
Explore the intersection of landscaping and hospitality with insights from Outdoor Living Mastery. Discover key strategies for enhancing client experiences, setting expectations, and building lasting relationships. Learn from industry leaders like Joshua Gillow, Mike Carey and Phil Bahler on elevating your outdoor living business.
Join host Jack Jostes with guest Eddy Zakes in discussing the impact of a strong culture in landscaping, Earth Development’s values, and achieving business success with integrity.
Learn from Senior Landscape Marketing Strategist, Robert Felton, about the importance of optimizing contact forms and thank you pages on your website to close more sales this spring in this episode of the Landscaper’s Guide podcast. Tune in now!
Join Jack Jostes and Jake Harris of Jake’s Designs in Colorado Springs, CO, where they dive deep into conversations of leadership, business growth, and how to retain employees for 10+ years and beyond.
February 16, 2024
Volunteering, Business Operations, and Creating Healthy Personal Boundaries with Jessica Winkler
Uncover the parallels of volunteering, business, and marketing strategies with Jessica Winkler, Director of Operations, as she shares valuable insights on the roles of true integration and the new tools for 2024. Tune in to the Landscaper’s Guide podcast for inspiring content for the landscaping industry.
Derick Kelso joins Jack Jostes on Landscaper’s Guide to unpack sales strategies, upselling, and marketing for landscaping businesses, with a focus on automation and customer engagement.
February 2, 2024
From Apprenticeship to Employee Mastery: Cultivating Team Retention with Monique Allen
Jack Jostes sits down with Monique Allen, the Lifescape Coach, to discuss the intersection of landscaping and well-being. They discuss how yoga can not only aid in physical recovery for landscaping professionals but also serve as a pivotal aspect of personal and business growth in the industry. They also explore Monique’s innovative approaches to staffing and apprenticeship programs that have positively impacted her business’s success.
January 26, 2024
Location, Location, Location: How Landscape Marketing Is Like Real Estate Investing
In this podcast episode, Jack Jostes and Robert Felton discuss how SEO for landscapers is like investing in real estate. Robert shares his insights on the digital shifts he’s noticed after talking with over a thousand landscape companies over the last 7 years, and he shares a sneak peek of his upcoming presentation at the ProGreen Expo later this month.
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