The Landscaper’s Guide to Customer Journey Videos
How to Build a Video Sales System That Closes Deals, Trains Your Team, and Gives You Your Time Back
Thursday, June 18th from 10:00am to 11:00am MT
You’ve probably paid for a “branding” video before. It looked great. Your team was proud of it. And then… nothing really changed. The phone didn’t ring more. Proposals still went cold. You were still the one explaining your process to every single prospect — again and again and again.
There’s a better way. And it doesn’t require a Hollywood budget or a film crew. It requires the right videos, sent to the right people, at the right moment in your sales process. That’s what Customer Journey Videos are — and in this free live virtual workshop, I’m going to show you exactly how they work.
What You’ll Learn
- Why you’re still losing deals during the proposal phase — and the one short video that keeps prospects warm, builds trust with decision-makers you’ll never meet, and gets more contracts signed without a single follow-up call
- How to stop being the bottleneck in your own sales process — so your team can deliver your message, your way, every single time, even when you’re on a job site or dealing with payroll
- The exact moment most landscape companies lose a sale and don’t even know it — and how a simple 90-second video at the right point in your customer’s journey fixes it before it costs you the deal
- How to answer the questions you’ve answered a thousand times — without answering them again — so you get time back every single week starting the day your video goes live
- Why the “branding” videos you’ve been sold on aren’t converting — and what direct response Customer Journey Videos do differently that actually moves prospects to book, sign, and refer
- How to use the videos you make for sales to simultaneously train your new employees — cutting onboarding time and keeping your team consistent without building a separate training program from scratch
- What to do first — even if you hate being on camera, have zero video budget, and have no idea where to start — so you walk away with a plan, not just inspiration
Why Attend?
- This is a working session — you’ll leave with specific video ideas, scripts, and a clear first step, not just concepts to “think about later”
- You’ll hear how other landscape companies are already using these videos to save time, close more deals, and train their teams — and steal what’s working
- It’s free, it’s live, and Jack will take your questions in real time
Who Should Attend?
- Landscape business owners who are tired of being the only one who can close a deal
- Sales pros and estimators who want a faster, more consistent sales process
- Marketing staff and account managers responsible for keeping prospects engaged and moving forward
What Other Landscape Companies Are Saying:
Kris Nylander, Sales Manager at Alpine Gardens — a design-build and construction company doing over $10 million in revenue — started using Customer Journey Videos with Ramblin Jackson and immediately saw results beyond just saving time:
“The amount of time it was taking us to send emails and communicate… now we have one video that is consistent and going out. Already over the last year we know it’s saving us time. If you’re a snow and landscape company you definitely should do video. It’s well worth it.”
What surprised Kris most? The process of scripting the videos revealed gaps in their own systems — and helped them build a stronger sales process from the ground up.
Who This Webinar Is For:
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Landscape Company Owners
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General Managers
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Marketing Leaders
Meet Your Webinar Host: Jack Jostes
Jack Jostes is the CEO of Ramblin Jackson, a green industry digital marketing and branding agency that helps landscaping companies throughout the country attract more qualified customers with professional branding, digital marketing, sales consulting, website design, and search engine optimization.
The author of the The Tree of Good Fortune, Jack hosts the weekly YouTube show + podcast, The Landscaper’s Guide to Modern Sales & Marketing. Jack has been featured in Lawn and Landscape, Colorado Green, Turf, Inc., and other green industry and business publications.
He regularly speaks at regional, national, and international business conferences, including green industry events like the ProGreen EXPO, Farwest Show, National Association of Landscape Professionals (NALP) events, and the TNLA’s Nursery Landscape EXPO.
He lives in the foothills of Colorado with his wife and two boys, where he enjoys homeschooling, playing bluegrass mandolin, fly fishing, bowhunting, and spending time in the great outdoors.