What You’ll Learn

• The Commercial CRM Gold Mining Playbook: How to stay top-of-mind with commercial prospects using postcards, cold LinkedIn connections, and Instagram interactions — before AND after industry events — so you're the first call when a contract opens up
• AI-Powered Prospecting & Database Optimization: How to use AI tools to automatically surface high-value commercial leads from your existing database — so you're not starting from scratch every time you go hunting for new snow accounts
• Why Outbound is Non-Negotiable in Commercial Snow: The critical difference between residential and commercial selling — and why waiting on inbound leads will cost you the accounts you actually want
• Real Postcards. Real Call Scripts. Real Results: A live show-and-tell walkthrough of the exact direct response tools Jack uses — so you can implement them immediately, not someday
• How to Survive the Long Commercial Contract Cycle: The follow-up system that keeps you relevant through 6, 12, even 18-month decision timelines — without burning out your sales team
• The One Thing Most Snow Contractors Get Wrong About Commercial Outreach: Why most vendors get ignored — and the simple positioning shift that makes you the go-to expert instead
• Residential vs. Commercial: A Tale of Two Sales Processes: Why the tactics that work for homeowners will sink you with commercial property managers — and what to do differently
• Walk Away With a Proactive Outreach Plan: A clear, actionable framework you can start using this week to pursue and close new commercial snow and maintenance accounts

Why Attend?

• Get hands-on, practical sales tools — not theory. Jack walks through real examples you can use the same week.
• Connect with other snow and landscape professionals who are navigating the same commercial sales challenges you are.
• Leave with a direct response outreach plan built specifically for the commercial snow and maintenance market.

Who Should Attend?

• Snow & Landscape Business Owners looking to grow their commercial portfolio and stop relying on word-of-mouth alone
• Sales Professionals & Estimators who need a repeatable outbound system for commercial property managers and facility directors
• Account Managers and Sales People who want to understand the difference between inbound and outbound selling — and how to stay relevant through long contract cycles